Customer Experience Design

Goals

• Identify the key value attributes for customers and benchmarking with the competition
• Guide people to a greater orientation to customer needs, managing high-performance teams and adopting an agile management model
• Identify the characteristics of customer profiles to understand the keys to managing them in an organised way
• Design actions to create omnichannel interaction between customers and the organisation using a service blueprint
• Design loyalty strategies and mechanisms to measure their impact using advanced analytics

Provides:

• Methodology adapted to changing customer needs
• Speed in developing projects and fit market needs better
• Improve renewal rates and customer share of wallet